Category: Blog

The “High Growth & No Profit Business Model” is not the JT Foxx Way

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As a serial entrepreneur and the world’s #1 wealth coach, I have come to see a disturbing trend.   I do business and speak in over 40 countries all over the world, and I often find many businesses succumb to trying to model themselves after other successful companies; such as an Uber, or an AirB&B.  They are comfortable with the thought of “as long as I grow, it doesn’t matter if I make money”.  They think growth will one day equate to dollars.  Amazon lost money for over 10 years before finally turning a profit and now they are worth billions.  In fact, many of them were worth billions before they even made 1 cent.  Silicon valley dubs them as “unicorns”.  The definition of a unicorn company is one that is relatively young and new yet worth at least 1 billion and not one of them is making any money.
The problem for every Uber, and SnapChat out there, there are hundreds of thousands of other businesses that fail with this type of business model, and they are pretty much worthless.

Business Beware

I own many companies and brands and my philosophy is quite simple, I find ways to make money from day 1 when I start any company.  Profits are more important than growth.  In order for a business to survive today’s ever challenging economic times it must have sustainability, predictability, and consistency.  I made the mistake a couple of years ago by growing too fast too quick and before I knew it, my profit margin went from 32.7% to 8.4%.  In fact, I had to change my entire business model to stop the bleeding.  So you if you want to succeed in business, here are my 3 best tips:

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Are You The Disruptor or the Disruptee

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With change comes opportunity, but are you the one doing the disrupting?  Or is your competition forcing you to catch up?  When executed properly, disruption will open new opportunities while squashing some of your competition’s advantages, not so much putting them out of business.  Driving your competition crazy is essentially a deliberate process that can yield very tangible results.

To lay a firm foundation, try these following steps: Continue reading

My Prediction for the Rand & Economy in 2016

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So I am not sure if you are following me on Facebook, but I have flown all over the world in the past 5 months and haven’t been back to South Africa since then but my team has. Now it’s time for me to return. 

I am very concerned about what is going in South Africa right now, the rand and consumer confidence are both going down. I have had hundreds of messages from clients begging me to return to SA to shed some light on what is going on, and create a blue print for 2016. 
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Your Business Blue Print for 2016 is HERE!

2016videoThis is How You Make 2016 Your Year

I had a great year, and looking at all the end of year reviews from my students indicate all of you had a better year too. I traveled 1.2 million miles on an airplane this year, so I know I need to change it up. Now we need to make sure that 2016 is going to be your year. I am going to share my goals and strategy with you. Those who implemented my 2015 strategy that I wrote had a record year. From the naysayers and non believers who think I don’t own any companies (it’s been like this my whole life), I finished the year in 2015 by having deals to acquire 3 new companies. I will be making another announcement this week for another company acquisition. Here are my strategic goals for 2016. Continue reading

How to Make A Viral Branding Video

JTFoxxBranding.com
JTFoxxBranding.com

So You Want to Get Branded?

2015 is almost over and the numbers don’t lie. It’s been a record year for me across all my companies  but also for many of my clients. At Family Reunion back in November with 800 people from 51 countries the proof was overwhelming.

What was the difference this year? Branding!!! Click here to go Viral
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Getting Investors, The Uber Way

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Wherever you are in the world reading this right now, there is a high probability that you have heard and have used Uber.  This company is dominating the world and changing how the world moves by connecting riders and drivers.  With a $62.5 Billion valuation, this company just landed another $2 Billion dollars from investors.  How do they do it, and how can you do this for your business? Continue reading

Are Your Ads Nagging Your Customers?

angry

If you are like me, seeing the same commercial play on Hulu every 15 minutes while I am trying to watch a show, doesn’t get me to want to buy their product, it does the exact opposite and I never want to see that commercial again.

The most recent example of this marketing strategy is with Microsoft. If you have Windows 7 on a machine capable of using Windows 10, chances are you are getting swamped with ads from Microsoft telling you to upgrade. Continue reading

The Power Of A Celebrity Brand

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Recently you may have noticed Apple coming out with their newest iPhone ad using celebrity Jamie Foxx. Seeing this ad, I am instantly reminded about the power of a celebrity brand and how important it is for a company. I then think of how I can help relate this to my students, helping them in their business. In truth, products must find some level of fame before consumers will buy them.

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